Reserve the Date - 6pm Thursday 12th October 2023
After two decades, we are excited to announce our 20th Anniversary celebrations in the heart of Central London!
AdDesk Papermule’s advertising copy-chasing, content receipt, creation, and matching DAM solution which enables media outlets and publishers to automate and streamline the process of receiving, matching, and managing advertisements across multiple channels.
As a fully scalable and resilient digital advertising solution, AdDesk delivers a healthy Return on Investment (ROI) by:
▪ Improving workflow efficiency, organisation, and visibility.
Promoting high-quality production.
Mitigating and eliminating production errors.
Automating many tasks and integration points
Reducing costs while delivering more accurate and quicker outcomes.
❖ A complete web-based solution accessible through any device – all you need is an Internet connection.
❖ Available as a hosted or an on-premise solution with AD/LDAP/Okta integrated account authentication.
❖ Can be combined with additional optional modules (AdBuilder, AdGenerator, Callas PDF Pre-flight, PADN, MediaPortal).
❖ Accepts sales order data feeds from all recognised advertising channels.
❖ Transcribes Sales ‘Intents’ into Production grade data embellishing with rich media formatting information (multipage, bleed, trim, regional and copy split variants).
❖ Links unmatched content to booking records.
❖ Automatic, semi-automatic and manual copy matching.
❖ CRM which is automatically populated from integrated systems and production staff
❖ Predictive Artificial Intelligence engine identifies advertisers who should be asked to supply content according to brands or publications.
So that AdDesk can embed seamlessly into your business workflows and operations, it integrates with many industry-leading platforms, including:
✓ Booking platforms: AdPoint, AdTaker, Atex, CCI, BrightMedia, Salesworks, Shuttleworth, Sii
✓ Preflight/checking tools: Asura, Callas, Twist
✓ Planning tools: MediaPlanner, Journal Designer
✓ MediaSupply Chain Vendors: AdFast, AdStream, Specle, Qmuli
✓ Publishing Platforms: Atex, Censhare, DTi, Google, Methode, Naviga, Passendo
✓ Creative Tools: Supports all Applications (plugins for Adobe InDesign, InCopy)
Supply chain vendors (AdStream, Specle, Qmuli) can show their users, in real-time, advertising placements that partaking publishers are expecting from them.
PADN streamlines and automates many of the existing copy chasing tasks - from identifying the supply chain and sharing the data to confirming the delivery schedule. This takes tasks away from both the publisher and media house. PADN updates records in corresponding AdDesk platforms giving the publisher visibility of the process.
Since PADN shares unique advertising referencing numbers, copy supplied via the PADN data route (via the vendors AdStream, Specle and Qmuli) will be automatically processed on reception and in most cases simply queued for human approval and automated release to the publishing platform.
With more than 100 years of combined experience providing streamlined workflow solutions, Papermule is the UK’s leading digital asset management provider for the media and publishing industry.
Book a meeting with Mike to discuss:Your requirements
Papermule Ltd and iPublish Media Inc have partnered with The Telegraph to implement a cutting-edge self-service announcement portal. The collaboration introduces the iPublish AdPortal, an intuitive, user-friendly platform that empowers readers to create, schedule, and pay for print and online ...
Here we are, celebrating our 20th anniversary! 20 years ago, 23rd June 2003, saw the creation of Papermule, not so much out of necessity but more of controlling our own destiny. It had been a few weeks coming, but on that day a smartly dressed lady from Deloitte’s arrived in the small Diss office ...